Established in 2014 by Australian, Sarah-Jane Abrahams, and Norwegian, Helle Them-Enger, FAITHFULL is based out of Bali, Indonesia and Sydney, Australia.

Intending to evoke a sense of summer in the everyday, FAITHFULL brings together thoughtful, considered designs with nostalgic nods to vintage patterns and fabrications. Never restrictive, each piece has been carefully designed and delicately handcrafted to transition seamlessly through the seasons and last a lifetime.

FAITHFULL has been proudly B-Corp Certified since 2021 and was recertified at the end of 2024.

“We met on the island of Bali, Indonesia and forged a friendship that would provide us both with the opportunity to live out the dream of the road less travelled. We bonded over a mutual love of fashion, but also our desire to see the world. It wasn’t long until our conversations and musings came together as a business plan for FAITHFULL.

We wanted to create an experience where our customer could find effortless, wearable pieces that transition seamlessly from the everyday to vacation wear, always evoking a sense of summer.

We fused Scandinavian simplicity with the laid-back spirit of Australia and the Balinese island life in which we were now accustomed to and created a brand that embodies a sense of ease with throw-on throw-off appeal, embracing colour, texture and vintage travel references.”

– Sarah-Jane & Helle